WE SAVED YOU A SEAT

ARE YOU READY TO TAKE A RIDE WITH US?

A PREMIUM BRAND REQUIRES PREMIUM DEALERS

THE STELLAR IMAGE OF YOUR DEALERSHIP

From the instant a customer approaches it, to the moment they leave with a new unit or after a visit to your service department, is key to delivering on our promise.

ENHANCING THE CUSTOMER EXPERIENCE TO STRENGTHEN OUR BUSINESS PERFORMANCE

BRP is committed to offering an enhanced, more engaging retail experience through the implementation of a retail environment strategy that can be crafted to meet your individual needs both inside and outside of your dealership. BRP can offer insight and assistance to everything from signage, lighting, retail fixtures, displays, as well as merchandising best practices. We are supported by some of the finest suppliers in the industry to ensure we give you the best results possible. We know that by enhancing the customer experience, we strengthen our business performance for both you and BRP.

OUR GENERAL REQUIREMENTS

Interior

Exclusive dedicated area to display our products within your dealership, specific floor space requirements to be reviewed with applicant
Equal showroom representation to the other lines you carry for each BRP brand that you offer
BRP Display systems & racking
Parts/accessories/clothing presence displayed in showroom dedicated to BRP

Exterior

Illuminated exterior signage – approved by BRP with one sign per brand carried, permanently affixed to the facility or to a permanent pole.
Dealership located on a primary road, visible to traffic
Adequate parking spaces (preferably paved)

 

WE OFFER TOOLS TO SUCCESS

In order to sell and service BRP’s cutting edge product lines, we need dealers that are knowledgeable and trained on the BRP lines that you carry. We’ll ensure you’re up-to-speed by giving you:

Training & Schools

  • Web-based training curriculums through BRP’s Online Training Institute, comprised of specifically crafted training courses to benefit key departments in your dealership.
  • Hands-on service schools located across North America, including our flagship training centers in Sturtevant, WI and Sherbrooke, QC, offering students the most comprehensive training experience in the industry.

Online Knowledge Center

BRP Community and online case management tools that are web-based solutions to meet the need for real time, collaborative assistance for your day-to-day operations.

On-Boarding Program

New Dealer On-Boarding Program with on-site, hands-on training to help familiarize your staff with BRP’s systems, practices and policies to ensure that your dealership is prepared to represent and do business with BRP from day one.

Want to become a BRP Dealer?

POWERSPORTS

Marine

ELECTRIC MOTORCYCLES

ALREADY A BRP DEALER?